Advanced User Acquisition for Mobile App & Game Devs - Appodeal Academy Advanced User Acquisition for Mobile App & Game Devs - Appodeal Academy

Advanced User Acquisition for Mobile App & Game Devs

By Appodeal Categories: Business Growth
Wishlist Share
Share Course
Page Link
Share On Social Media

About Course

This course will equip you with cutting-edge strategies and techniques to elevate your UA campaigns.

Whether aiming to optimize your ROAS, automate your campaigns, or scale with precision, this course offers actionable insights from top industry experts.

Dive deep into real-world scenarios and practical applications to become a UA powerhouse in the competitive mobile app and gaming industry.

 

What Will You Learn?

  • How to understand and evaluate your mobile business performance.
  • Proven methods to detect ARPU variations before they impact your campaigns.
  • Strategies to stop wasting money on underperforming UA campaigns.
  • Scaling UA campaigns effectively while maintaining positive ROAS.
  • When and how to increase CPI to maximize revenues.
  • Automating UA campaigns to save time and resources.
  • Best practices for testing hundreds of ad creatives weekly.
  • Identifying critical drop-off points to optimize user journeys.

Course Content

How to Create the Perfect Playable Ad
Some mobile games claim to get 95% of their installs from a single playable ad. This format, when made correctly, can have a great impact on your UA Campaigns. In this module, we will explore some tips and best practices I discovered to help you make the most of playable ads for your mobile games.

  • Introduction to the module
    00:00
  • Why Playable Ads are a Game Changer 
  • What to expect from your Playable Ad
    00:00
  • Creating the Perfect Playable Ad
    00:00
  • KPI’s to Identify your Successful Playable Ads
    00:00

Best practices for casual and mid-core mobile games
This is a great opportunity for mobile games looking to re-engage inactive users and turn players into payers… but does App Retargeting work for all Gaming apps? How can you build an effective App Retargeting strategy for your mobile game?

Top 7 lessons on UA from Appodeal Experts
Unlock the secrets to mastering User Acquisition with lessons from top industry professionals! Learn how to understand your business performance like top mobile developers and stop losing money on UA campaigns.

Student Ratings & Reviews

No Review Yet
No Review Yet
© 2024 Appodeal Inc.
+1 (415) 996-6877
HQ in McLean, Virginia
Member of the Interactive Advertising Bureau